Knowledge

Project Type

Improve UI-UX

Stage

Leader

Deliverables

UI-UX design and planing

Knowledge

Introduction

KNOWLEDGE wanted to find a way to create a fresh look that truly reflected its brand values. Their goal is to improve the image and enhance the user experience in line with these values.

KNOWLEDGE is a web application empowering users to create, write, read, and purchase books, while also providing a platform for selling their own literary creations. The previous iteration of the product was criticized for its challenging interface, inefficient image processing, and subpar content delivery, failing to showcase the true value of authors' works.

The summary of the work is open-ended

- Integrate all aspects of KNOWLEDGE into a unified central design. - Provide users with intuitive tools to personalize their browsing experience effortlessly. - Develop strategies to allure experienced authors to the platform.

Emphasize your brand and enhance user experience

The website embodies KNOWLEDGE's robust brand identity, characterized by a cohesive color scheme of white and blue. It features functionalities designed to enhance focus during reading and writing, while also optimizing time efficiency.

Tailored content curated to your preferences

People enjoy customizing the content they consume to align with their individual tastes. While many personalization platforms adopt a passive approach by offering a broad spectrum of topics, KNOWLEDGE takes a more interactive approach. Users are prompted to browse sample posts on various topics and express their preferences by upvoting or downvoting using emojis, thereby curating their feed. Following this initial onboarding process, users can further engage with the content they've selected, enabling KNOWLEDGE to gain deeper insights into their browsing habits and provide more intelligent recommendations going forward.

Categories for managing purchased articles and current works are also optimized for access.

You're on a roll, why hit the brakes now?

Through effective collaboration and positive enhancements, KNOWLEDGE aims to refine most of the remaining functions and embark on future development together.

A worthy endeavor

Impact

Following our partnership, KNOWLEDGE has seen massive year over growth in both users and revenue. Looks like their investment paid off.

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